WE ARE AN ETHICAL-LEISURE BRAND. CONCEIVED IN HOFFENHEIM. BUILT IN AFRICA.
Everything is in this one word: umoja. The term from the Ugandan national language Swahili means "unity". And that is exactly what it is about. Moving things together, achieving something together, showing a common attitude. Through sport we are in motion together. And together we want to work for sustainable development: In Germany. In Africa. In the world. This is why we created the umoja brand: conceived in Hoffenheim and built in Uganda, umoja embodies both lifestyle and attitude. We want to awaken a sense of responsibility. At the same time, we want to strengthen socially and ecologically sustainable development. There and here.
We know that borders exist only for the individual. Because together we can master almost any challenge. And the bigger our team, the more we move. We are Umoja. We are Unity in Motion.
More information about the project: